The HMA 2026 Hotel Marketing Awards will recognise & celebrate marketing best practice in the UK hotel industry, as well as the best marketing talent. The various categories reflect what is current in hotel marketing and include a brand new category: Innovative Use of AI in Marketing.
Entry is now closed. The awards shortlist will be announced soon.
AWARD SPONSORS
HEADLINE SPONSOR
Ipsos, with offices in 90 markets, is a global leader in optimising brand performance with a sector-focussed team dedicated to Travel, Hospitality & Leisure. “Game Changers” – our tagline – summarises our ambition: To provide true understanding and make our changing world easier to navigate, so that our clients can make faster, smarter and bolder decisions.
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AWARD CHARITY PARTNER
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HOSPITALITY ACTION
Hospitality Action stands beside everyone working in the UK hospitality industry - from chefs, waiters and housekeepers to concierges, receptionists, bartenders and kitchen porters. It supports people across hotels, restaurants, pubs, cafés, schools, hospitals and event venues, offering guidance and assistance whenever life becomes difficult. Whether someone is facing physical illness, mental health challenges, financial strain, family issues or addiction, the charity helps them regain stability. And when continuing to work is no longer possible, it provides support for the next stage of life. Whatever their role, Hospitality Action is committed to ensuring no hospitality professional faces hardship alone.