We are proud to officially announce the finalists of the HMA 2026 Hotel Marketing Awards - celebrating the very best in creativity, innovation and excellence across UK hospitality.

 

Best Website

Sponsored by Clockwork Marketing

The Belfry Hotel & Resort

The Newman

The Savoy

 

Best Partnership Marketing

Sponsored by HBD Partners

The Grove, Hawksmoor in the Woods

The Newman, Gambit Bar & Gibson Garage

Waldorf Hilton London, Elf Afternoon Tea

 

Social Media Campaign of the Year

Sponsored by GuestRevu

Barons Eden, The Perfect Blackout

Bespoke Hotels, Gotham Newcastle Launch Campaign

Imperial London Hotels, Don't Just Bookmark It. Book It.

 

Innovative Use of AI in Marketing

Sponsored by Screenpilot

Corinthia Hotels

Red Carnation Hotels

 

HMA Creative Excellence Award

Sponsored by Net Affinity

Horwood House Hotel, The Butterfly Resort

Small Luxury Hotels of the World, Hotels as Characterful as You

The Torridon, Epic Arrivals

 

Best Hotel Marketing Team

Sponsored by Agilysys

London Hilton on Park Lane

Luxury Family Hotels

Sutton Hotel Collection

 

Rising Star In Hotel Marketing

Sponsored by For-Sight

Jack Bumstead, GuestHouse Hotels

Rebecca Downey, Robinsons Brewery

May Facey, Marriott International

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Join us to celebrate the winners!

 

Winners will be revealed on Monday 22 June 2026 at the prestigious Waldorf Hilton London. This flagship event brings together the brightest minds in hotel marketing for an evening of inspiration, celebration and industry connection - featuring a welcome reception, insightful leaders panel, the HMA Awards Ceremony and post-event networking with drinks and canapés.

 

As part of the event, guests will experience an exclusive leaders panel, 'Creativity is the Final Frontier of Marketing Differentiation'. This thought-provoking session will explore the evolving role of creativity in modern marketing, bringing together leading industry voices to share fresh perspectives, honest insights and practical inspiration.

 

The Leaders Panel:
James Bland, Commercial Director – Travel, Hospitality & Leisure, Ipsos 
Yvonne Brennan, Brand & Guest Experience Director, Apex Hotels
Paul Spencer, CEO, Kula
Anna Wolfram, Head of Marketing, Grantley Hall
Ryan Haynes, Managing Director, Hoteliers’ Voice (Moderator)​​