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Rising Star in Hotel Marketing

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Relevant Marketing Individual

This individual will have worked in hotel Marketing for a minimum of 2 years, and be committed to establishing a career for  themselves in this area, whether in an individual hotel, chain or agency and regardless of team size. They will be able to illustrate exceptional creativity, early success in implementing innovative marketing strategies, significant contributions to the hotel marketing landscape, an ongoing desire to learn and passion that inspires others.

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What Judges will be looking for

This category aims to recognise individuals who show exceptional promise, creativity, and made a notable impact in the field of hotel marketing, early in their careers. The judges will focus on evidence of ongoing learning and ability to inspire other team members.

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What is marketing best practice?

There are specific criteria for each award category, but in addition every entry will be judged on the following:

  • Relevance to target market / audience and the specific market in which you operate.

  • Creativity that makes you stand out from your competitors.

  • A strategy that has been clearly thought through and developed.

  • Objectives that are quantifiable, meaningful and measurable. Think SMART.

  • A budget that is cleverly used and generates a good ROI.

  • Use of the most relevant Marketing channels.

  • Innovative ideas.

  • Good ethical practice.

  • Authenticity, not gimmicks!

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Sponsored by:

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For-Sight provides hospitality professionals with its Hotel CRM & Marketing solutions, supporting them to deploy their marketing strategy at scale and generate revenue.

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The platform is designed for hospitality professional ready to develop a data-driven strategy and to implement marketing personalisation and automation.   

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For-Sight is the perfect tool if you're looking at: 

  • personalising the guest experience at every touchpoint 

  • automating your transactional communications (pre, on and post-stay) 

  • tracking the success of your campaigns

  • accessing unique insights on your guests’ behaviour and preferences 

  • And more! 

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How does it work? For-Sight unites Hotel technology systems to turn siloed guest data from your Property Management System (PMS) and other transactional systems into a central source of truth for each guest and their journey. 

It's time to turn your data into bookings! 

 

If you are interested on hearing how the For-Sight CRM & Marketing Solution can support your marketing campaigns to allow you to develop deeper and more meaningful relationships with your guests, 

 

Book a demo | Find out more

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