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Strategies and Tactics for CRM Success

Email is still one of the highest ROI channels out there. Join Jamie McBride, Head of Marketing at For-sight and Harry Fielder, HMA Committee Member and MD of Umi Digital as they discuss tactics and strategies to get the best results in CRM and email marketing throughout 2022. Key topics will include:

  1. Strategies for hoteliers to obtain higher quality data and in higher volumes

  2. Tactics used by successful hotels to develop ancillary revenue streams and increase pre-stay booking revenue

  3. How CRM has changed between pre-Covid and post-Covid for both the hotelier and the guestEvent details: Our event will be a 45 minute webinar/interview. Harry and Jamie will discuss the topics above and take questions from attendees at the end.

  4. Webinar Date: 14th February 2022

  5. Start Time: 15:00

To confirm your place sign up here Harry Fielder

Umi Digital, a marketing and development agency for hospitality and travel. You can read more on his HMA profile page. Jamie McBride

For-sight, a leading hotel CRM solution with the goal of unlocking the potential of all the data locked in your PMS.


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