Speakers include: • Steve Dobson – Co-founder of GoUnusual and author of Unusual Hotels (keynote speaker) • Crafted – using search marketing to attract consumers pre-visit • Go Ape – creating a content marketing strategy • HTK – post-stay: insight-driven marketing for guest loyalty, repeat business and direct bookings • Panel discussion – Go Ape, Old English Inns, New Wolsey Theatre, HTK and Crafted • Chaired by Martin Evans – Hotel Marketing Association national committee member The conference is organised by Drive Digital – East Anglia’s forum for online marketing knowledge, insight and debate since 2013. It’s brought to you by Ipswich Central, the Business Improvement District (BID) company for Suffolk’s county town, marketing software company HTK and digital agency Crafted. Date: Tuesday 9th June Time: 9.30am – 1.45pm Venue: Dance East, Ipswich Cost: £20 (plus VAT) Places are limited, so book online now at www.drivingdigital.co.uk to avoid disappointment.
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