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Welcome to the Hotel Marketing Association

The only dedicated body for hotel marketers in the UK
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Providing support and inspiration for hotel marketers and the wider industry seeking guidance and insight for their business and career. 


Our key areas of focus include delivering an annual schedule of engaging events and networking with inspiring experts and speakers, as well as partnering with like-minded institutions offering third party resources, expertise and exclusive benefits.


We help members access the best programmes for learning, career development and professional qualifications.

We also celebrate the success of individuals and hotels who demonstrate outstanding marketing ability through the HMA awards every year. 

HMA Insights

Gain access to the latest marketing insights, trends, people and discussions with our blog

HMA Events

View the HMA's latest events calendar featuring a range of in person & online events

Become a Member

There are many reasons to join the HMA – not least to network with like-minded professionals and share ideas, challenges, opportunities and successes. Membership also entitles you to a comprehensive benefits package and acknowledges your status as a hotel marketing professional.


Stay up-to-date with the latest news from the HMA

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