Hotel Marketing Association

Hotel Marketing Association

The Hotel Marketing Association is the official branch of the Chartered Institute of Marketing specifically for the hotel and hospitality industry. The HMA is supported by many of the hotel companies in the UK and its membership comprises sales, marketing and operations personnel from small and large hotels and hospitality companies alike.

HMA News

Latest News



The Hotel Marketing Association is pleased to be supporting the Teenage Cancer Trust at its annual Christmas lunch held at The Savoy on Monday 15 December. The Teenage Cancer Trust's vision is a future where young people’s lives don’t stop because they have cancer. To make sure they’re treated as young people first, cancer patients second and everything the Trust does aims to improve their quality of life and chances of survival.

HMA Events

Next Event



BOOK NOW for tables and individual places at the 2014 Christmas Awards Luncheon.

This will once again be held in the splendour of the Lancaster Ballroom at The Savoy Hotel on Monday 15th December from midday.  Come and enjoy a three course lunch with peers from the industry and celebrate excellence in hotel marketing.

Presentation of the winners of the 21st Hotel Marketing Awards and Young Marketer of the Year Award will take place at the luncheon.

HMA Blog

HMA Blog Latest

Where Are We Now?

  “Where are we now”? – To steal the title from a David Bowie song. As the HMA is about to name its ninth Young Marketer of the Year we thought it timely to catch up with some of the previous winners and find out how their careers have benefitted from winning such a prestigious […]

T’is the Season for Networking & Learning

Tis the season of hospitality and travel industry exhibitions. This has become a traditional feature of October and early November in many hotel industry diaries -ahead of the season to be jolly in December.  Are you going to be making the most of the networking and learning opportunities which these events offer this year? Exhibitions […]

I’m Opening a Boutique!

  With Monty Python back on stage recently, this line from one of their sketches could not be truer as far as London is concerned.   Anyone who studies the hotel market in London will be able to pinpoint boutique hotels as a booming sector. Ten years ago the sector was thoroughly dominated by mid […]



American Express


IM London


HMA Emails

HMA Emails

HMA Event emails
Sign up to receive our HMA emails.

HMA Events

HMA Awards

HMA Awards
Find out more about the HMA Annual Marketing Awards and Young Marketer of the Year...

HMA Social



Supporters of the HMA