Hotel Marketing Association

Hotel Marketing Association

The HMA is supported by many of the hotel companies in the UK and its membership comprises sales, marketing and operations personnel from small and large hotels and hospitality companies alike.

HMA News

Latest News


HMA Chairman Ed Purnell brings news of some changes to the HMA Committee and the announcement of Steve Lowy as Vice Chairman with immediate effect.

HMA Events

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Save the date - Social Media Workshop

Save the date for this our forthcoming Social Media Workshop in London on 7th September 2016

HMA Blog

HMA Blog Latest

Fuelling a RED Revolution

In our latest Branding Notes, we asked Edinburgh-based creative agency Teviot more about their approach to delivering Carlson Rezidor their exciting new brand, Radisson Red. Agency Development Director Steve Christie takes it up from here.     Carlson Rezidor had a new concept in mind for the hotel industry, a brand that was going to […]

Come Together*

I am delighted to announce that we have now been able to align the Hotel Marketing Association with HOSPA, the Hospitality Finance, Revenue Management and IT Professionals Association, as part of a new management agreement. It’s an exciting new proposition for commercial specialists within the hospitality industry, one that many of ours and HOSPA’s communities will see […]

It’s not too late to plan for Christmas…2016

  Christmas is coming…but how can your business make the most of the season of goodwill. Ed Purnell, founder of TAPPED Consulting and Chairman of the HMA, highlights his top ten marketing tips for capitalising on Christmas in the hotel trade.   ‘Tis the season to be jolly, but for the hotelier it is also the season […]


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